Welltone New Music, Inc.New York, NY
Established in 2003, Welltone New Music, Inc. supports creative music projects that serve the public through cultural diversity, education, outreach and innovation. Its mission is to supply living composers with performance opportunities through the Cutting Edge Concerts New Music Festival and provide the public with a way to experience contemporary music. Held in the intimate and accessible Leonard Nimoy Thalia Theater at Symphony Space, CEC provides a unique opportunity for composers to connect with audiences. For fifteen years, CEC has showcased the music of over a hundred composers, attracting diverse audiences and winning praise from the New York Times, New York Magazine, the New Yorker and Opera News.
Held in the intimate and accessible Leonard Nimoy Thalia Theater at Symphony Space, CEC provides a unique opportunity for composers to connect with audiences. For fifteen years, CEC has showcased the music of over a hundred composers, attracting diverse audiences and winning praise from the New York Times, New York Magazine, the New Yorker and Opera News.
Welltone New Music, Inc. has produced Cutting Edge Concerts since 2003. However, Victoria Bond, artistic director of Welltone New Music, produced the concert series at Greenwich House prior to that date, beginning in 1998. The series has been in continuous operation for the past 15 seasons and has maintained a stable financial base while continuing to expand its audiences and support. Welltone evaluates its success by the positive reviews it has earned in the New York press, and by the growth of its audience and patrons.
Victoria Bond engages audiences through her informal and personal approach to the concert-going experience. As pre-concert lecturer for the New York Philharmonic and for the Metropolitan Opera HD Broadcasts, she is comfortable with spontaneous on stage discussions with composers and audience members, providing a greater understanding of the creators and their creations. Welltone e-mails a monthly newsletter with articles about the upcoming Festival, educating the public through in-depth interviews with the composers and performers as well as links to videos of performances. Through audience surveys Welltone learned that CEC draws a large number of university and conservatory students and maintains a devoted lower Manhattan following, dating from its first eight years at Greenwich House in Greenwich Village. Since relocating to Symphony Space in 2008, CEC has attracted artists and patrons from the Upper West Side. With tickets prices at $20, the Festival remains affordable and is accessible to most economic levels. A $15 discount is available as well for students and seniors. In addition to regular attendees, Welltone’s audience survey shows that concerts are also attended by individuals who do not normally attend contemporary music events.
Based on Episode 12 of James Joyce’s “Ulysses,” Victoria Bond has created an oratorio using actors (Irish Repertory Theatre), chorus (Manhattan Choral Ensemble), and chamber ensemble (PULSE). This work premiered April 1, 2013 on Cutting Edge Concerts New Music Festival in the Leonard Nimoy Thalia Theater in Peter Norton Symphony Space, New York City.
Cyclops is a conversation between men in a bar. Joyce parodies these in a variety of literary styles which Bond parodies in a bewildering assortment of musical styles.
Hannah Lash’s composition “Folksongs” performed by MAYA (Sato Moughalian, flute; Bridget Kibby, harp; John Hadfield, percussion) premiered March 28, 2011 on Cutting Edge Concerts New Music Festival in the Leonard Nimoy Thalia Theater in Peter Norton Symphony Space, New York City.
“Folksongs” is a piece about transformation and dichotomy. Its premise is to use very simple, almost homely materials, and to transform and manipulate them in complex ways.
Interview with Theodore Wiprud and Tom Dulack
Composer Theodore Wiprud (New York Philharmonic Director of Education) and librettist Tom Dulack (playwright, director) discuss their opera “My Last Duchess” which premiered on Cutting Edge Concerts New Music Festival on April 23rd (with a subsequent performance on April 30th), 2012 in the Leonard Nimoy Thalia Theater in Peter Norton Symphony Space, New York City. The production was fully-staged with soloists, chorus, and chamber orchestra.